PV Sindhu Set to Secure ₹4 Crore/Year Deal for 4 Years
Double Olympic medalist PV Sindhu is reportedly in final talks to sign a lucrative four-year endorsement deal worth ₹4 crore annually with a top sports equipment brand. This comes after her previous partnership with Li-Ning ended. The 28-year-old shuttler, who also endorses brands like Puma and Hoop, is currently in discussions with two global technical brands offering her this deal.
While Sindhu has had a mixed run recently on the BWF World Tour, including winning the Syed Modi India International in December 2024, she is gearing up for the upcoming Badminton Asia Mixed Team Championships in China. Alongside Lakshya Sen, she will lead the Indian team, hoping to improve on their 2023 bronze medal finish. The team includes top players like HS Prannoy, Malvika Bansod, and the dynamic men's doubles duo of Satwiksairaj Rankireddy and Chirag Shetty.