Shark Tank India 4: Skincare Founder Risks Family’s Entire Savings, Leaves Sharks Shocked!
In the latest episode of Shark Tank India 4, Prasanna Vasanadu, the founder of Tikitoro, a skincare and haircare brand for kids and teens, made a bold pitch. Tikitoro offers dermatologically tested and pediatrician-approved products for children aged 4-16, and has gained over 1 lakh customers.
Prasanna, who holds an MBA in Marketing from Symbiosis, Pune, asked for Rs 25 Lakhs in exchange for 0.5% equity at a valuation of Rs 50 crores. Tikitoro has seen impressive growth, reaching Rs 8.5 crores in sales for FY2024, with projections of Rs 17 crores for FY2025. Despite these figures, Prasanna revealed some shocking financials—her business faced a -49% EBITDA for FY2023-24 and a projected -20% for FY2024-25.
The real surprise came when Prasanna disclosed she had invested Rs 8 crores of her family’s savings into Tikitoro, including a Rs 2 crore bank overdraft, which left the Sharks stunned.
Kunal Bahl questioned her strategy, drawing a comparison with Mamaearth, a brand he backed from its early days, and noted that Tikitoro’s financials didn’t match up. Despite the growth, he felt the business lacked the strong economics needed for investment.